|
Back Maximizing Your Book�s Earning Potential by Penny C. Sansevieri Everything in life is worth writing about if you have the guts to do it and the imagination to improvise. The worst enemy to creativity is self-doubt. - Sylvia Plath If you're going to put out tons of effort writing a book, you should also invest the extra time and energy into creating some strategic components that can really help leverage your promotional options. Building marketing into your book is one way to help maximize your book's earning potential. If done correctly, you could shave hundreds, if not thousands of dollars off of your marketing and publicity budget. So, how do you get started? Well, it�s easier than you might think. First you'll want to do a little brainstorming and really begin to focus on your reader. A good analysis of who will be reading your book will help you determine which components need to be included in this book to enhance its marketability. Through this, you can add those things you might have not otherwise considered. Let�s say, for example, you are writing a book on relationships or great places to meet your significant other. You might decide to include those places to assist your readers in their search and in so doing have now opened the door to the possibility of offering this book to those sites or singles programs. When it works for your topic, incorporating companies, websites, or other helpful resources is a great way to extend the growth of your book beyond the initial reader, turning it into a Author's Biography: Penny C. Sansevieri The Cliffhanger was published in June of 2000. After a strategic marketing campaign it quickly climbed the ranks at Amazon.com to the #1 best selling book in San Diego. Her most recent book: From Book to Bestseller was released in 2005 to rave reviews and is being called the �roadmap to publishing success.� Penny is a book marketing and media relations specialist. She also coaches authors on projects, manuscripts and marketing plans and instructs a variety of coursing on publishing and promotion. To learn more about her books or her promotional services, you can visit her web site at www.amarketingexpert.com. To subscribe to her free ezine, send a blank email to: mailto:subscribe@booksbypen.com Copyright � 2005 Penny C. Sansevieri
|
|
Resources | Submit an Article | Suggest a Category | Terms & Conditions Add URL | Feedback | Free Content Copyright © KD & R Designs. All rights reserved. 2005 |
